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11 May 2010 New white paper - 'Trust Flutters'

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When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.

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New white paper - 'Training Without Travel - Contingency Planning for Flu and Recession'

This white paper explores a robust, travel-free alternative to traditional classroom-based training, allowing mission-critical training to go ahead even if travel is restricted by the recession or a possible flu pandemic.

In summary:

Sales teams need training to help deal with new situations and customer behaviour, and specific account or opportunity coaching to help them defend revenue, and avoid gaps developing in the sales pipeline;
However, classroom sessions may become impossible if cost-cutting or flu outbreaks lead to travel restrictions. E-learning and webinars would seem to offer an alternative, but fall short of achieving real skill improvement;
The Imparta “blended virtual” approach, piloted with companies like HP, goes beyond webinars and e-learning to recreate the full impact of the best classroom training.

We are aware, of course, that most organisations already have training plans in place. The blended virtual approach may offer a way to meet critical needs when travel and congregation become difficult, or provide a backup plan for more traditional workshops.

We hope that these ideas are helpful and we would be delighted to discuss any issues with you in more depth. Please feel free to contact:

Richard Barkey,CEO
Rob Barham, Head of Sales

Both can be reached on +44 (0)20 7610 8800.