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26 Mar 2012 BE Techniques Deliver Business Results read more

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Is your sales force world class? How do your salespeople compare to other companies in your segment?

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New white paper - 'Selecting a Partner to Help You Improve Sales Effectiveness'

Over 80% of training spending is wasted, according to research… but equally, the right kind of intervention can generate huge returns. So how do you ensure that the solution you choose is headed for success rather than failure?

Over the last decade we have seen – and even helped to formulate – many Requests for Proposal. There are a number of decision criteria that crop up again and again when companies are seeking to drive impact, rather than simply to fill a training calendar.

Every company’s needs are different. The criteria you would use when selecting a workshop to help win a big deal would clearly be different to those needed to choose a partner for a global Sales and Marketing Academy. However, there is still a huge amount of common ground.

Our white paper, Selecting a Partner to Help You Improve Sales Effectiveness includes some of the most important criteria, so that you can tailor your own list. We can also provide a spreadsheet version of this tool that you can use directly when comparing different vendors’ offerings (please request via the contact us page)

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