About Imparta
Imparta helps companies to achieve significant and lasting improvements in sales and marketing effectiveness.
Expert Coaching
Reinforce learning at work through expert coaching.
Global Sales Study
Is your sales force world class? How do your salespeople compare to other companies in your segment?
Why Imparta
When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.
High Impact Workshops
High impact workshops linked to real business issues.
Online Tutorials
Online tutorials accelerate learning and save workshop time for applying knowledge. See demo at:
i-coach.com
Manager-Led Coaching
Before training individuals in a new skill set, Imparta generally begins by building their managers’ coaching skills, and then providing practice in how and when to coach the specific new skills being rolled out. Managers may also be present at the workshops attended by their team members, so that they can gain practice applying their coaching skills in a controlled environment.
Even with these measures in place, it can be shocking to see how quickly even the most enthusiastic managers revert to a “tell” rather a “coach” style. Cementing a change in behaviour, therefore, requires simple but effective measurement of the quality and quantity of coaching. This allows you to “close the loop” with individual managers, helping to embed coaching into your culture.
We also offer a “coach the coach” service – using our professional coaches to observe managers as they work with their teams and providing personal feedback, guidance and coaching to them in turn. This can have a dramatic impact on the performance of managers and teams alike.
Finally, we offer a range of coaching tools and templates, including observation forms and “troubleshooters” that enable managers to stay one step ahead of their teams.
Watch an example animation to learn about the benefits of coaching.
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