Approach

About Imparta

Imparta helps companies to achieve significant and lasting improvements in sales and marketing effectiveness.

Expert Coaching

Reinforce learning at work through expert coaching.

Global Sales Study

Is your sales force world class? How do your salespeople compare to other companies in your segment?

Why Imparta

When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.

High Impact Workshops

High impact workshops linked to real business issues.

Online Tutorials

Online tutorials accelerate learning and save workshop time for applying knowledge. See demo at:
i-coach.com

Application Tools

Imparta's application and coaching tools are used to:

Support users' thinking processes, particularly early in the adoption process (several tools incorporate elements of Artificial Intelligence that help to generate insight);
Help when working with a complex customer or team setting where clear thinking and communication are vital;
Align new skills with existing approaches and embed them in “the way we do things around here”;
Help to build support coaching activities in managers, as well as functional skills;
Play an important part in the measurement process.

Imparta offers tools in a range of formats including paper-based templates and job aids, wallet cards, and online and mobile application tools. We work with you to tailor them as appropriate, and to integrate them into your management processes and systems (including CRM systems) so that they add value, rather than becoming an administrative burden to your staff.

We also provide synchronous and asynchronous task-based coaching and support around the use of these tools.