When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.
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For key and global accounts, the challenge of creating a comprehensive plan to defend and win business is significantly greater. The customer situation is complex, and many people are involved from your own organisation. Even when the concepts and methods of account management are understood, embedding them into the way things are done can be difficult or elusive, and often frustrated by day to day priorities.
Xmonic is a division of Imparta that is specifically dedicated to solving this issue. Xmonic helps companies to achieve best practice in the processes of key account management and planning, to help defend and extend your presence with your most important customers.
These activities are supported by RM3, account planning software that integrates with your CRM system and is specifically designed to support and enhance effective account management in a cross-border, collaborative environment.
For more information, please see www.xmonic.com
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