Approach

About Imparta

Imparta helps companies to achieve significant and lasting improvements in sales and marketing effectiveness.

Expert Coaching

Reinforce learning at work through expert coaching.

Why Imparta

When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.

High Impact Workshops

High impact workshops linked to real business issues.

Online Tutorials

Online tutorials accelerate learning and save workshop time for applying knowledge. See demo at:
i-coach.com

Communication

Communication plays a major role in supporting the change process. In particular, the launch of each phase of a capability building programme should:

Be tailored for different audiences within the organisation;
Place the programme within the context of the individual’s goals and the company’s objectives;
Set expectations and explain the elements of the training and follow-up;
Create excitement and motivation;
Give managers and participants practical information to help them prepare.

We have significant expertise in planning and creating internal communications, from paper-based documents to online animations, videos, and even simulated conversations with the change leader. We can help you to create engagement and impetus at the outset of a programme, and sustain interest as it evolves.

Further, by using innovative messaging and delivery methods, and building feedback loops to gather information on the effects of the training, we’re able to give both participants and management a clear picture of the progress being made.

View an example launch animation.