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FOR IMMEDIATE RELEASE
March 2, 2017

Imparta Receives Top 20 Sales Training Company Accolade for Seventh Year in a Row

London, England, March 2, 2017– TrainingIndustry.com has announced its Top 20 Sales Training Companies list for 2017 as part of its mission to continually monitor the training marketplace for the very best providers of training services and technologies.

We are pleased to announce that Imparta has, for the seventh year running, received this much sought after accolade. Being on the Top 20 Sales Training Companies list confirms Imparta as one of the best providers within the global sales training industry.

‘The companies that earned their place on the 2017 Top 20 Sales Training Companies list have each demonstrated significant innovation in 2017, with a specific focus on improving the learner experience,’ said Ken Taylor, President of Training Industry, Inc. ‘These companies are responding to evolving expectations when it comes to modality, mobility and better use of learning technologies to enhance the sales training experience.’

‘Training Industry take a rigorous approach to selecting the best sales training companies so we are delighted to be included on their Top 20 list for a seventh consecutive year,’ said Richard Barkey, Imparta CEO and Founder. ‘The award reflects our ongoing commitment to our clients and to the moving industry forward, as well as the hard work and dedication of our people. I’m particularly proud of the way Imparta has continued to innovate and find new ways to increase the impact and effectiveness of sales training for our clients.’ 

‘The sales training sector has shown a significant focus on coaching and sustaining the impact of companies’ investment in sales training,’ said Doug Harward, CEO, Training Industry, Inc.

The list is compiled in order to provide corporate buyers a selection of the best potential suppliers. This year’s list was based on the following criteria:

  • Industry recognition and impact on the sales training industry
  • Innovation in the sales training market
  • Company size and growth potential
  • Breadth of service offering
  • Strength of clients served
  • Geographic reach
For more information

Please visit www.imparta.com. If you would like to discuss the Virtual Sales Academy or Imparta’s other offerings, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or call us directly on +44 (0)20 7610 8800.

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Mark Abell
+44 20 7610 8806
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FOR IMMEDIATE RELEASE
February 28, 2017

Imparta Wins Six Stevie® Awards at Sales & Customer Service Show 

Las Vegas, Nevada, February 28, 2017– Imparta, an international leader in the sales and service training industry, won six 2017 Stevie® Awards for sales and customer service, highlighted by winning gold for both Sales Training Practice of the Year and Sales Consulting Practice of the Year.

Imparta also took home honors in the categories of Sales Training Product of the Year, Sales Training or Coaching Program of the Year, and Innovation in Sales. Imparta excels in the delivery of lasting improvements in sales, marketing and service, implementing innovative, highly practical and researched approaches that go well beyond simple training interventions.

This year’s impressive collection of Stevie® Awards, surpassing last year’s total of four, highlights Imparta’s excellence as a leader in the sales training industry. Imparta’s continuing ambition to delight and deliver brilliantly to its clients doesn’t go unnoticed. Imparta is a Selling Power Top 20 Sales Training Company, a Top 20 Sales Training Company designated by TrainingIndustry.com for the past six years in a row, and is an accredited member of the Learning and Performance Institute.

“I’m delighted by our stunning success at this year’s Stevie Awards. Many people at Imparta work very hard to help our clients to achieve their business goals, and I was particularly pleased to accept these awards on their behalf,” says Linden Ingram, Executive Vice President of Imparta.

The Stevie® Awards are the world's premier sales awards. Created in 2002 to honor and generate public recognition of the achievements and positive contributions of organizations and working professionals worldwide, the Stevies® have become one of the world's most coveted prizes. This year marks the 11th annual Stevie® Awards for Sales and Customer Service. The Stevie® Awards for Sales and Customer Service are open to all organizations worldwide, and recognize the achievements of sales, customer service, and call center professionals. More than 500 executives from around the world celebrated over 2,100 nominations of all sizes and in virtually every industry, across dozens of categories, at Caesars Palace in Las Vegas.

To find out more about the Stevie® Awards, schedule a free consultation, or learn more about Imparta’s services, please contact Adam Miezio at 512 514 6970, email This email address is being protected from spambots. You need JavaScript enabled to view it.

 


Contact: Mark Abell
Telephone: +44 772 563 0001
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

FOR IMMEDIATE RELEASE
December 19, 2017

Imparta Wins Gold in the Brandon Hall Excellence in Technology Awards for Virtual Sales Academy® 

London, England, December 19, 2017– Imparta, a leading global sales training provider, has won a coveted Brandon Hall Group Gold Award for Excellence in the Best Advance in the Sales Training Online Application category, for their groundbreaking Virtual Sales Academy®.The Virtual Sales Academy is an immersive, cloud-based experiential technology platform where salespeople and managers learn, refine and apply their skills. Originally designed in collaboration with Cisco for their Global Virtual Sales & Customer Success Organisation, the Academy reimagines how sales training is delivered. It is now available to meet sales training needs of all sales organisations.

"We are extremely pleased to receive such prestigious recognition for The Virtual Sales Academy. We set out to create something that genuinely achieves the full potential of e-learning in sales training, and this award is a wonderful validation of that vision. The Virtual Sales Academy represents the summation of 20 years' experience of creating simulations and running global Sales Academies, and I am very grateful for the outstanding efforts of all those involved in the Academy’s development, and the clients - especially Cisco - who have placed their faith in us", said Richard Barkey, CEO and Founder of Imparta. "Imparta is committed to helping our clients deliver training fit for the digital age and the learning preferences of millennials, and with the Virtual Sales Academy, we have reimagined sales training in a way that is lower cost than face-to-face training, but much more engaging and effective than traditional e-learning."

The Virtual Sales Academy® is an online, cloud-based Academy that delivers over 50 hours of high-impact sales skills across your sales organisation and is available 24/7. At the heart of the Virtual Sales Academy is Imparta’s proven Creating Client Value sales methodology, deployed by leading sales organisations, including Intel, the WPP Group, Cisco and Telefonica.

Brandon Hall

‘We congratulate our Technology Award winners, and also thank them for leading the way in designing and utilising technologies that empower organisations to enhance – and in some cases transform – their organisations,’ said Rachel Cooke, Chief Operating Officer of Brandon Hall Group and head of the awards programme. ‘Our research shows that Human Capital Management technology is a primary driver of innovation, and our award-winning organisations serve as models of success.’

‘Another significant finding of our research is the importance of optimizing the employee experience as a driver of engagement and retention,’ said Brandon Hall Group CEO Mike Cooke. ‘The technology user experience plays an increasingly large role in shaping the employee experience, and these award winners are creating leading practices that deserve validation and recognition.’

A panel of veteran, independent senior industry experts and Brandon Hall Group senior analysts and executives evaluated the entries based upon the following criteria:

  • Product: What was the product’s breakthrough innovation?
  • Unique differentiators: What makes the product unique and how does it differ from any competing products?
  • Value proposition: What problem does the product solve and/or what need does this product address?
  • Measurable results: What are the benefits customers can expect to experience as a result of using this product?

For more information

Please visit the Virtual Sales Academy. If you would like to discuss the Virtual Sales Academy or Imparta’s other offerings, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or call us directly on +44 (0)20 7610 8800.

www.imparta.com

About Imparta

Imparta improves its clients’ business performance in the areas of sales and service, using highly practical and researched approaches, and an integrated solution that goes well beyond simple training interventions. Imparta’s Capability Building® System combines assessment, training, coaching, application tools and impact measurement, using leading-edge technologies to create sustainable performance improvement.

With offices in Europe, the United States and Australia, Imparta has the capability to deliver worldwide programmes in multiple languages with local knowledge and experience. Clients include GE, Intel, Cisco, Telefonica O2, and the WPP Group. Delivery of the Virtual Sales Academy® to a global audience has positioned Imparta as a leading blended learning provider as well as a pioneer in the field of business simulations. 

About Brandon Hall Group, Inc.

With more than 10,000 clients globally and 20 years of delivering world class research and advisory services, Brandon Hall Group is the most well-known and established research organisation in the performance improvement industry. The group conducts research that drives performance, and provides strategic insights for executives and practitioners responsible for growth and business results. Brandon Hall Group has an extensive repository of thought leadership, research and expertise in Learning and Development, Talent Management, Leadership Development, Talent Acquisition and Human Resources. At the core of the Brandon Hall Group’s offerings is a Membership Program that Empowers Excellence Through Content, Collaboration and Community. Our members have access to research that helps them make the right decisions about people, processes, and systems, combined with research-powered advisory services customised to their needs (www.brandonhall.com).

Contact
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Mark Abell
+44 772 563 0001
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FOR IMMEDIATE RELEASE
January 16, 2017

Imparta Reimagines Sales Training with the Award-Winning Virtual Sales Academy® at Learning Technologies 2017 

London, England, January 16, 2017 – Leading global sales training provider Imparta will be presenting The Virtual Sales Academy® at Europe's leading showcase of organisational and technology supported learning, Learning Technologies 2017.

The The Virtual Sales Academy is an immersive, cloud-based experiential technology platform where salespeople and managers learn, refine and apply their skills. Originally designed in collaboration with Cisco for their Global Virtual Sales & Customer Success Organisation, the Academy reimagines how sales training is delivered. It is now available to meet the sales training needs of all sales organisations.

At the Learning Technologies event, Imparta CEO and founder Richard Barkey will present two free seminars demonstrating how The Virtual Sales Academy has reimagined sales training and how it is delivered. The seminars, titled Sales Training Reimagined – The Virtual Sales Academy®, will describe a new, award-winning approach to digital sales training and demonstrate how the Academy delivers against the often conflicting goals of driving sales performance, engaging learners and reducing training costs. Richard Barkey will explain

  • how you can deliver online sales training that allows salespeople to learn, practise and apply their sales skills;
  • how to transfer the best components of real-world sales academies into the digital world;
  • how Cisco and Imparta reimagined online sales training for Cisco’s Global Virtual Sales & Customer Success Organisation; and
  • how to empower sales managers and energise an increasingly millennial sales audience.

Seminar: Sales Training Reimagined – The Virtual Sales Academy®
Venue: Learning Technologies Seminar Theatre 11, London Olympia 
Date: Wednesday 1 February 2017
Time: 14.45–15.15

Seminar: Sales Training Reimagined – The Virtual Sales Academy®
Venue: Learning Technologies Seminar Theatre 11, London Olympia 
Date: Thursday 2 February 2017
Time: 13.15–13.45

The Learning Technologies event will be the trade launch of The Virtual Sales Academy®, which recently won a coveted Brandon Hall Group Gold Award for Excellence in the Best Advance in the Sales Training Online Application category. Entry to the exhibition and seminars is free for those who pre-register at this link. Imparta will be located at Stand U6 (near Theatre 11).

For more information

Please visit The Virtual Sales Academy. If you would like to discuss the Virtual Sales Academy or Imparta’s other offerings, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or call us directly on +44 (0)20 7610 8800.


Contact Mark Abell 
Telephone +44 772 563 0001 
Email This email address is being protected from spambots. You need JavaScript enabled to view it.
Website Imparta.com

FOR IMMEDIATE RELEASE
October 27, 2016

Sales Training Reimagined – Imparta launches groundbreaking Virtual Sales Academy™

London, England, October 27, 2016 – Leading global sales training provider Imparta today announced the release of the Virtual Sales Academy™. The Virtual Sales Academy is an immersive, cloud-based experiential technology platform where salespeople and managers learn, refine and apply their skills. The Academy reimagines how sales training is delivered, and significantly raises the bar for online sales training. The Academy was originally designed in collaboration with Cisco for their Global Virtual Sales & Customer Success Organisation.

‘Face-to-face training is expensive and does not always engage a largely millennial salesforce, yet traditional eLearning fails to build real-world skills,’ said Richard Barkey, CEO of Imparta. ‘We’ve reimagined sales training by taking the best of what we know works in the traditional sales training world: the skill building, the assessments, the importance of manager interaction and coaching, and the play on the natural competitive instincts of salespeople. We’ve combined all that with the advantages digital learning offers: 24/7 learning, experiential scenarios and simulations, gamification and online social interactions. We have been determined to give learners the best possible experience.’

The curriculum

At the heart of the Virtual Sales Academy is the concept of customer-centricity. This concept is central to Imparta’s proven Creating Client Value sales methodology, as deployed by leading sales organisations including GE, Intel, Cisco and Telefonica. Delegates learn how to build their position as a trusted adviser to their clients. They hone their ability to understand and influence the decision process in order to add value to it, but also to make sure that they maximise their win rate and the return on their invested time.

Who benefits?

‘The Virtual Sales Academy responds to many of the ongoing challenges faced by sales and L&D leaders,’ said Janet Garcia, Imparta’s Commercial Director. ‘The Academy is perfect for getting new hires up and running and accelerating their first sale. It helps L&D teams with limited budgets extend the reach of their training, and provides a platform for establishing a common understanding of client-centric sales language, particularly for organisations with dispersed salesforces.’

Client feedback

Director of Cisco’s EMEA Sales Acceleration team, Tania Day, led the Cisco team that collaborated on the initial development of the Virtual Sales Academy as the Academy’s first customer. She said, ‘We couldn’t find one, complete digital solution in the market that we believed would achieve our goals. So we asked Imparta to help us reimagine digital sales training. The programme has been incredibly well received, particularly the interactivity of the sales simulations and the multiple learning mediums that appeal to our millennial learners. It’s really scalable, and while our prime objective was the speed to productivity of new sales hires, we’ve also projected savings of over $1 million in 3 years.’

For more information

Please visit the Virtual Sales Academy. If you would like to discuss the Virtual Sales Academy or Imparta’s other offerings, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or call us directly on +44 (0)20 7610 8800.
www.imparta.com

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