Imparta helps companies to achieve significant and lasting improvements in sales and marketing effectiveness.
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When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.
Imparta CEO, Richard Barkey, raises questions all business leaders should ask.
Using the same overall framework as Creating Client Value, our courses for foundation sales skills focus on core interpersonal skills such as rapport-building, questioning and active listening. For telephone selling, the emphasis is on call execution. These courses will often include detailed video or taped feedback for deep personal insight, and are usually followed by more advanced training within a 6-12 month period.
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