Imparta helps companies to achieve significant and lasting improvements in sales and marketing effectiveness.
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When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.
Imparta CEO, Richard Barkey, raises questions all business leaders should ask.
If you want to hear more about key issues important to any senior executive responsible for company development programmes or budgets, watch this Richard Barkey interview (or read the transcript), broadcast as part of CNBC Technology Week.
We are currently developing webinars to support performance in sales, account management and marketing and if you would like an alert when these become available, just add your email to the ‘stay informed’ box.
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