XMONIC
Making account management work.
Why Imparta
When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.
Sales Training
Why Sales Training Doesn’t Work…And What To Do About It.
Download White Paper.
Retail
Retail sales environments create special challenges for those responsible for skilling front line staff, where high numbers of staff and a churn in workforce mean training must be efficient but very cost effective. Traditionally this has been solved by providing information on new processes or products to front line managers for onward briefings to staff. Drawbacks to this method are that the quality of these briefings is dependent on the manager’s skills, and indeed is coloured by their own attitude towards the training messages. And importantly, there is no immediate way to know how well the new knowledge has been assimilated, or is changing behaviour.
This is where technology can enhance both effectiveness and cost efficiency, through computer-based simulations allowing retail staff to practise customer interactions and gain real-time feedback delivered on a consistent basis.
Copyright © Imparta 1997-2007
