When founder Richard Barkey started Imparta in 1997, the goal was to provide an antidote to an industry that was – and remains – focused on delivering events rather than results.
Why Sales Training Doesn’t Work…And What To Do About It.
Download White Paper.
Sales leaders must set the sales agenda for the organisation, and drive the performance of the whole team. They also need to be able to influence areas of the business that do not fall under sales, but whose actions affect customer value and the organisation’s ability to drive revenues.
Finally, they may play a pivotal role in winning, growing and retaining strategic accounts. They need to be equipped to work at board level, aligning your sales strategy with a customer’s business strategy, drawing on new combinations of skills, products and internal resources to create value through their involvement.
Sales managers for their part must handle the pressure of being ‘in the middle.’ They must be accountable to sales leaders for their team’s ability to meet their share of the sales target, and they play an absolutely vital role in supporting their teams to open and grow accounts, and overcome obstacles in the sales process.
We help Sales Leaders and Sales Managers increase their sales effectiveness in the following areas:
We can also help your team increase their capability in these other critical areas:
Copyright © Imparta 1997-2007